Gemma Kelly Collective Ltd

1. Introduction
Gemma Kelly Collective Ltd (“we”, “us”, “our”) is committed to protecting and respecting your privacy.

This policy outlines how we collect, use and store your personal data when you interact with us via our website, email or booking systems.

2. What Information We Collect
We may collect and process the following:

• Full name
• Email address
• Phone number
• Home address
• Wedding details (date, location, party size)
• Any information you provide via enquiry forms
• Relevant health or allergy information (where disclosed)

We may also collect technical data such as IP address and browsing behaviour via tools like Google Analytics.

3. How Your Information Is Used
We use your information to:

• Respond to enquiries
• Manage and fulfil bookings
• Provide client support
• Send relevant booking information
• Improve our website and services

We do not sell or rent your data to third parties.

4. Legal Basis for Processing
We process your data under the following lawful bases:

• Contractual necessity (to deliver your booking)
• Legitimate interest (to respond to enquiries and improve services)
• Consent (where applicable, e.g. marketing)

5. Data Sharing
Your data may be shared with trusted systems used to operate the business, such as:

• Booking platforms (e.g. Creative freedoms, Fresha)
• Email providers
• Accounting or admin software

All third parties are required to handle your data securely.

6. Data Storage & Security
Your information is stored securely and only retained for as long as necessary to fulfil the purpose it was collected for, or to comply with legal obligations.

7. Your Rights
Under UK GDPR, you have the right to:

• Access your personal data
• Request correction of inaccurate data
• Request deletion of your data
• Object to or restrict processing

To exercise these rights, please contact us directly.

8. Contact
For any privacy-related queries, please contact:

Gemma Kelly Collective Ltd
Hello@gemmakellycollective.co.uk